BRAND GROWTH
NEW PLACE, NEW STORIES.
Markr 1 provides brand strategy and creative services to companies seeking growth from launching or relaunching brands, products and services. After a long career in Boston at my agency Elevator, I've made the move to Washington, working amongst artists, authors, entrepreneurs and business leaders. My new home and office is just off the coast of Seattle, within sight of the Space Needle, Mount Rainier and the occasional Orca. Pretty inspiring.
SERVICES.
I believe growing a brand starts with connecting relevant dots to uncover and integrate personas, paths to purchase, positioning, messaging and a memorable idea. The state of a brand signals where I can help a company the most. As an experienced CMO, Brand Planner, and Creative Director serving primarily restaurant, insurance and consumer retail segments, I am comfortable in many roles and handling a wide variety of deliverables.
Brand Growth
Product Launches
Creative Services
PORTFOLIO.
If you stay in your lane long enough, you compile a lot of stories. These are just a few of the brands and products I have supported. My role has ranged from strategy to research, name generation and leading creative services. The one common denominator? Connecting the dots to grow the brand.
COLLABORATIONS.
In addition to my individual projects, I have the privilege of working with some of the best research, creative, production and project management people in the country. When the world became virtual, confederations of agency and corporate marketing experts formed, usually offering better value than traditional firms. When the need arises, I quickly assemble a team built around brand growth challenge and see it through to a measured result.