BRAND SERVICES
NEW PLACE, NEW STORIES
Markr 1 is my new handle for providing planning and creative services to companies launching and relaunching brands, products and services. After a long career in Boston at my agency Elevator, I've made the move to Washington, working amongst artists, authors, entrepreneurs and business leaders. My new home and office is just off the coast of Seattle, within sight of the Space Needle, Mount Rainier and the occasional Orca. Pretty inspiring.
SERVICES.
I believe launching and building a brand is about connecting dots to uncover and integrate personas, paths to purchase, positioning, messaging and a memorable idea. The state of a brand signals where I can help a company the most. As an experienced Brand Planner, CMO and Creative Director, I am comfortable in many roles, handling a wide variety of deliverables.
Brand Planning
Product Launches
Creative Services
PORTFOLIO.
If you stay in your lane long enough, you compile a lot of stories. These are just a few of the brands and products I have worked with. My role has ranged from research, naming and running creative services to building finished websites. The one common denominator? Dots.
COLLABORATIONS.
In addition to my individual projects, I have the privilege of working with some of the best research, creative, production and project management people in the country. When the world became virtual, confederations of agency and corporate marketing experts formed, offering better quality, service and value than traditional firms. If the need arises, we quickly assemble around a communication challenge and see it through to a measured result.